Project Overview
Agencia Veintidos, a digital marketing agency focused on performance-driven strategies, wanted to expand its online presence with a blog. However, they aimed for more than just a typical blog—they sought a visual experience that aligned with their brand identity. Working alongside Agencia Veintidós, we developed a custom blog to meet their needs.
The Challenge
The main challenge was to design a blog that delivered a high-quality visual experience while optimizing performance. The agency wanted the blog to reflect its brand and serve as a functional, easy-to-maintain platform for sharing projects and success stories.
The Solution
I handled the layout and design of the internal pages, ensuring that the visual style stayed true to Agencia Veintido’s identity. On the technical side, I implemented CDN, configured caching, and minimized CSS and JS files. These optimizations ensured fast load times across all devices.
Additionally, I developed a guest author system that enabled external contributors to manage their posts via a white-label admin panel. The system also included role and permission management, allowing only authorized users to publish and edit content.
The blog also required integration setup to ensure smooth functionality. I created a solid internal linking structure, improving SEO and making navigation more intuitive. Adjustments were made to the service pages, aligning them with the new blog design. Finally, I implemented an anti-spam system to ensure high-quality interactions in the comments section.
Results
The final blog is not only a space to showcase projects and success stories but also a visually engaging extension of Agencia Veintido’s brand. With an optimized structure and a carefully designed layout, they’ve continued to attract and engage their audience while maintaining excellent site performance.
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